The House of Lady Amarella

The Maison

Lady

Lady Amarella was founded with a devotion to elegance in motion. Conceived between Europe and Latin America, the house unites refinement, craftsmanship, and feminine strength — creating timeless activewear designed to endure beyond seasons. Each piece is shaped with intention, honoring movement, beauty, and quiet confidence.

Our mission is to celebrate femininity through refined activewear, designed with intention, elegance, and care.

Our vision is to redefine activewear as a luxury discipline, creating pieces that endure and a legacy that inspires generations.

 

 

Our Mission & Vision

Our values

Craftsmanship

Every piece is created with precision, care, and attention to detail.

Timelessness

Designed beyond seasons—meant to remain.

Feminine Power

Softness and strength, expressed in harmony.

Our Philosophy

 

Lady Amarella was created for women who expect more from what they wear. For us, activewear is not just about function — it is about elegance, confidence, and style in every movement.

We do not believe in fast fashion. Instead, we create refined collections in limited runs, using premium fabrics chosen for their longevity and beauty. Each piece is designed to endure—becoming part of a wardrobe, not a moment.

Who is She?

She is our muse — bold, graceful, unapologetically herself.

Lady Amarella is not one woman but many: the collective spirit of those who embody elegance, wellness, and quiet power.

The name itself reflects her essence. Lady speaks of sophistication and poise. Amarella comes from the Italian Amare (to love) and Bella (beautiful) — symbolizing a woman who loves life and beauty in every form.

She is our muse. Just as you are.